Smooth Velvet Lip Mud Base is a specially customized creamy velvet substrate designed exclusively for trendy lip mud products, with a completely different texture system from traditional matte lipstick bases and ordinary flat matte gloss bases. Traditional matte lipstick bases focus on solid molding and high coverage, while common lip gloss bases prioritize fluid gloss. This lip mud base abandons rigid solid texture and thin liquid texture, adopting a unique soft creamy velvet formula with moderate powder and oil ratio. It features ultra-soft spreadability, natural blendable texture and skin-fitting matte finish, solving the industry pain points of traditional lip mud materials such as stiff texture, dry caking, poor smudging layering, heavy powder feeling and easy drying and fading. It is the core bulk raw material for brands to develop gradient lip mud, soft fog lip tint, long-wear matte lip clay and portable multi-purpose cheek & lip dual-use makeup products.
YSH premium smooth velvet lip mud base adopts an optimized balanced powder-oil formula, creating a distinctive velvety creamy texture that is soft, fluffy and silky to the touch. Different from hard matte bases that are prone to pulling lips and dry texture or overly soft greasy bases that lose matte effect, this substrate achieves a perfect balance of velvety fog and mild moisturization. It glides smoothly on the lips without granular sensation, can be freely smudged and blended to create natural gradient lip makeup, and perfectly fits the edge of the lips without rigid boundary sense. It has unique skin-fitting adhesion, tightly attaching to the lip epidermis without floating powder or flying dust. After molding, it presents a soft focus low-saturation foggy texture, with natural color rendering, no gray cast, no dullness, and solves the common problem of fake dryness and tightness of traditional matte lip mud after long wear.

Smooth Velvet Lip Mud Base has excellent formula ductility and multi-scene application flexibility. It is highly compatible with various cosmetic color pigments, micro pearlescent fine flash factors and mild moisturizing additives, with stable compounding performance, no powder agglomeration, no texture deterioration and no color deviation. Brands can freely adjust mud softness, matte fog density, blending degree and color saturation to develop diversified hot-selling products, including soft creamy lip mud, natural gradient foggy lip tint, long-wear non-dry lip clay, dual-use lip and blush matte makeup and daily low-saturation nude lip cosmetics. Produced in GMP-standard clean workshops, each batch passes strict texture stability tests, high and low temperature resistance tests and skin safety assessments. Complete MSDS and COA certificates comply with global cosmetic export standards. Supporting low MOQ trial customization and large-scale bulk supply, this professional lip mud base helps brands create trendy soft velvet matte makeup lines, breaking the homogenization of traditional single-effect matte lip products.





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